For its Golden Presentation, UP SamaskOM Presents Live A.I.D.S. 35: "A Laugh Story"

“’A Laugh Story’ brings together diverse tales and testimonies and tells stories of triumph and challenges with laughter and wit, mixing humor with heart. Behind every laugh there’s a story, and this show ensures that each story stands and speaks out against pressing social issues. We will show how humor can be a powerful tool for truth, and a powerful force for reflection and change.” ~John Kenneth De Leon, Live A.I.D.S. 35: A Laugh Story Director

Live A.I.D.S. 35: A Laugh Story, the 35th and golden edition of the popular comedy-musical-variety show that has delighted generations of students and comedy variety show enthusiasts since the 1970s, will take place at the Ignacio B. Jimenez (IBG) - KAL Theater in UP Diliman from May 9 to 11, 2025. 

Presented annually by the premier campus organization UP SAMASKOM, it is the longest-running comedy musical variety show. Always fresh and always relevant regardless of the decade or socio-political situation, Live A.I.D.S. teases and provokes all at once with positive vibes, laughter, and incisive social commentary.

The show's signature witty banter and contagious comedy are maintained in Live A.I.D.S. 35: A Laugh Story.  The program entertains the audience with comedy, music, production numbers, and social commentary while telling humorous stories with a dash of sarcasm.  While jokingly parodying current events and viral trends, it also skims the surface of pop culture and sociopolitical themes while deftly integrating satire into Philippine society. 

More than just a popular comic variety program, Live A.I.D.S. is best known as a platform for growth, experience, and connection, nurturing budding performers, writers, creatives, and talents both on and off stage.  Live A.I.D.S. has paved the way for the careers of its alumni, who include Kuya Kim Atienza, RS Francisco, Raymond Lauchengco, Wency Cornejo, Ate Glow, Michelle O' Bombshell, Tuesday Vargas, Mrs. Tan, and Jervi Wrightson (KaladKaren), among others.

LIVE A.I.D.S. has also highlighted talent behind the scenes, including ABS-CBN's head of TV Production, Star Magic CEO and Pinoy Big Brother Head Director Laurenti (Loren) Dyogi, and ABS-CBN Global Head of Creative Services, Ned Legaspi.

“Live A.I.D.S is a vital and memorable journey for SAMASKOMERS. It is not just about how it makes you shine; it also fosters lifelong friendships and a strong sense of belonging through shared stories.” ~Mrs. Tan, Renowned Drag Artist and International Performer a Live A.I.D.S. veteran whose works have been featured in art festivals and exhibits around the world

“The show provides a stage to showcase extraordinary talents, build confidence, create opportunities to shine, and prepare you to step into the real world of entertainment.” ~Jervi Wrightson, a UP SAMASKOM alumna and seasoned performer, veteran writer, production member, and former resident officer

“LIVE A.I.D.S. connects its story with its members, performers, and audiences, keeping the laughter of the organization alive.” ~MJ Karaan, the Production Manager of the show

Well-known personalities such as Bianca Gonzalez, Ricky Lee, Quark Henares, John Lapus, Rajo Laurel, Jigs Mayuga, Tim Yap, and Vice Ganda are avowed Live A.I.D.S. fans, showing how the show is regarded in the entertainment industry.