TITLES

Tuesday, July 9, 2024

The Future of Entertainment Is Here! TCL and Abenson Unveil the Titan of Immersive Display, TCL 115" X955

“We can’t wait for you to experience and learn more about how our new product, the largest screen in QD-Mini LED TV with its 115”display is set to transform the big screen and home theater viewing experience.” ~Ms. Cyd Montebon, TCL PH Sales Director for Brownlines
The Future of Entertainment is Here! TCL & Abenson Unveil The Titan of Immersive Display, TCL 115” X955


Finally, the most awaited moment has arrived! The Titan of Immersive Display has arrived with style.  TCL Electronics, the Philippines' #1 Panel TV Brand and No. 2 in the Global TV Market, partnered with Abenson, the Philippines' No. 1 Appliance Store, for a formal launch of the newest TCL 115" X955 Max. The event was held at the Abenson flagship store on Quezon Avenue and featured an immersive activation that redefined big display experiences. 

The venue exuded a sophisticated energy that mirrored the excitement of a virtual world come to life. Guests were taken on a captivating journey into the future of home entertainment. 

TCL has unveiled a dedicated home theater experience area on the fourth floor of Abenson Quezon Avenue, meticulously designed to highlight the X955 Max's stunning immersive display and crystal-clear sound quality. Stepping into this exclusive space, attendees were transported to the future, where they experienced entertainment in a completely new way. The venue has been transformed into a space that captures the exciting elegance of the virtual world via massive, technologically advanced big screen displays. 


(L-R) TCL PH Brand Manager Joseph Cernitchez, TCL PH Whitelines Director and Business Development & Diversified Products Jay Guanzon, TCL PH Marketing Head Shae Yu, Abenson’s  AVP for Merchandising Joy De Leon, Abenson’s Retail Marketing Apple Ma, TCL PH Sales Director for Brownlines Cyd Montebon, Abenson’s Senior Vice President Au Mendoza, TCL PH Deputy Director of TV Category Charlie Wang and Abenson’s  AVP for Operations Eric Castillo.


Definitely, the new TCL 115" X955 Max is a portal to a world of unparalleled luxury and cinematic immersion. As the world's first 115" consumer TV, it redefines the way you experience home entertainment.

Ms. Apple Ma, Abenson Retail Marketing Head, welcomed all of the guests and announced the most exciting partnership and promotion of the season. 

“It’s a privilege to host TCL’s Biggest TV Launch. At Abenson, it’s our mission to bring the good life to Filipinos.And it looks like we’re also bringing the good life. We are proud to be TCL’s partner in introducing a new benchmark for excellence in home entertainment with the 115” X955 Max Premium QD MINI- LED TV. As TCL leads the way in innovations that transform viewing experiences, we are one with them in ensuring that with products like this, Filipinos will enjoy the latest in home entertainment and we keep our customers happy with their shopping with Abenson Super Service.” ~Ms Apple Ma, Abenson’s Retail Marketing Head

Ms Apple Ma, Abenson’s Retail Marketing Head


The TCL 115" X955 QD-Mini LED TV is currently available for PHP 999,995, a massive PHP 400,000 discount from its standard retail price of PHP 1,399,995. This limited-time offer is valid only for cash purchases at Abenson stores nationwide from June 28 to July 31, 2024. Additionally, every purchase of the TCL 115" X955 QD-Mini LED TV comes with a free TCL TRF505PH Side by Side Refrigerator and a TCL TAC12CSD/FBI/TCL 1.5HP CoolPro | FreshIN 2.0 Breathe+, Live Cool Inverter Air Conditioner.


TCL PH Sales Director for Brownlines Cyd Montebon

Mr. Charlie Wang, TCL PH Deputy Director of TV Category

Abe Olandres of Yugatech and John Nieves of Unbox


TCL Philippines' Deputy Director of TV Category, Mr. Charlie Wang, took center stage to unveil the highly anticipated TCL 115" X955 Max! 

"It's time to go BIG. Beyond its expansive screen, the X955 Max boasts groundbreaking advancements in picture quality, sound quality, and AI features. This truly remarkable TV elevates any home theater or entertainment space." ~Mr. Charlie Wang, TCL Philippines' Deputy Director of TV Category

The excitement does not end there. Mr. Charlie Wang revealed that the new TCL 115" X955 has an unrivaled size that sets a new standard for home entertainment. This TV is more than just large; it's a feast for the senses. Turn it on and be transported to a world of stunning visuals, where every detail is brought to life with breathtaking clarity. 

The TCL X955 Max also boasts over 20000 local dimming zones and cutting-edge QD-Mini LED technology, promising breathtaking visuals and a truly immersive audio experience that will change your perception of home theater.

Ending the program on a high note is Ms. Shae Yu, TCL Marketing Manager with an inspiring closing remarks, 

“At TCL, our slogan is ‘Inspire Greatness’ and we are very proud that we are once again at the forefront of delivering exceptional viewing experiences through products like the TCL 115" X955 Max. The TCL 115” X955 Max Premium  QD MINI LED TV offers people a slice of life on a grand scale like never before.” ~Ms. Shae Yu, TCL Marketing Manager

Get to know more about TCL 115” X955! Check out https://www.abenson.com/ for the TCL X955 promo details. 

For more updates on the TCL 115" X955 Max Premium QD-Mini LED TV, log on to https://www.tcl.com/ph/en


















About TCL Philippines:
TCL Electronics (HKG:1070) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development, and manufacturing of consumer electronics products ranging from TVs, audio, and smart home appliances. Visit the TCL home page at https://www.tcl.com/ph/en. 

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