“Avel x Matteo's concept is about quality of life and finding a good balance between work and friends. I am excited to be part of the Shopee Celebrity Club. and also, to be working with the leading e-commerce platform in the Philippines. After a year of planning and creating, I’m hnally able to share these ripped, stretch and lightweight jeans with everyone. This is my first time venturing into the fashion industry collaborating with Avel and launching exclusively in Shopee make it extra special for me." ~Matteo Guidicelli
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| Avel X Matteo |
Celebrity stores by famed Filipino personalities including:
Kris Aquino
- Actress, Producer, and Host, with her famous collaboration Kris x Ever Bilena featuring lipsticks and brow products.
Anne Curtis
- Shopee Philippines’ first-ever brand ambassador, with her cosmetics line, BLK Cosmetics.
Korina Sanchez
Vice Ganda
Karel Marquez
Avel Bacudio & Matteo Guidicelli
Charo Santos
Richard & Maricar Poon
Alex Gonzaga
- Filipino broadcast journalist, with her skincare line K Everyday Beauty.
Vice Ganda
- Comedian and TV host with his brand Vice Cosmetics.
Karel Marquez
- Much-loved actress, who will be releasing her first cosmetics line, Kspark Beauty Cosmetics, exclusively on Shopee.
Avel Bacudio & Matteo Guidicelli
Richard & Maricar Poon
Ramon Bautista
Alex Gonzaga
To mark the launch of Shopee Celebrity Squad, Shopee will be offering exclusive deals and discounts across all celebrity stores from July 4 to 7. Celebrity Squad will feature exclusive offers. including a 20% storewide discount on selected celebrity shops. The leading e-commerce platform in Southeast Asia and Taiwan, Shopee is the first e-commerce platform in the Philippines to onboard a series of official celebrities on the platform with the launch of the Shopee Celebrity Club. With this, Shopee users can now easily access a curated collection of products by their favorite celebrities on Shopee, including brand ambassador Anne Curtis, Avel Bacudio, Matteo Guidicelli, Vice Ganda, Kris Aquino, and more.
“Our users form the core of all our strategies. and the launch of Shopee Celebn'ty Club represents our commitment to always find new ways to reach out to and engage them. We know Filipinos adore their homegrown celebrities, and we began to notice a rising demand for their products. Hence, we decided to introduce a dedicated in-app space featuring a variety of celebrity brands to allow shoppers to easily access products sold by their favourite celebrities. We are proud to be the first e-oommerce to officially launch such an initiative in the Philippines and look forward to even more exciting celebrity collaborations to come.” ~Jane Lim, Director of Shopee Philippines
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| Ms. Jane Lim, Director of Shopee Philippines |
To add to the excitement. the kick off of Shopee Celebrity Club will also feature the launch of the highly anticipated apparel label Avel x Matteo by Filipino designer Avel Bacudio and actor Matteo Guidicelli. The denim brand has been exclusively available on Shopee from July 4.
“We are so thrilled to debut Avel x Matteo. a collection of limited edition ripped jeans exclusively on Shopee. Our goal was to make designer jeans accessible to a broader market. We are able to do that with our partnership with Shopee. It enables us to reach a wide network of customers in the Philippines." ~Avel Bacudio
For every purchase of the Avel x Matteo Jeans you get to help the blind kids from the province for every purchase 20% of the sales will be donated, now that is such a good deal.
Beyond providing users with access to products by their favorite celebrities. users can also look forward to exclusive campaigns and events presented in collaboration with these celebrities. including giveaways and celebrity appearances on Shopee’s Facebook live sessions. Stay tuned on Shopee's Facebook page for a one-on-one Facebook live session with Korina Sanchez. Matteo Guidicelli and Enchong Dee for more details on their products.
Don‘t miss the chance to shop from your favorite celebrities on Shopee. For more information about Shopee Celebrity Club, visit https://shopee.ph/ShopeeCelebrityClub.
Download the Shopee app for free on App Store or Google Play Store.
About Shopee
Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored to the region, providing customers with an easy, secure and fast online shopping
experience through strong payment and logistical support. Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice.
Shopee has a wide selection of product categories ranging from consumer electronics to home & living, health & beauty, baby & toys, fashion, and fitness equipment.
Shopee, a Sea company, was first‘launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce, and digital financial services across Greater Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology and is listed on the NYSE under the symbol SE.
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