"The idea of '#ImCotton' came upon our realization,since majority of our merchandise are made out of 100% Cotton. It is known to be the best material when it comes to bed linens, towels, and pillows. Our company is known to be innovative, having the knowledge of what cotton can bring to the table. The extra softness, strength and durability to name a few. We value comfort, while taking into account responsible and sustainable sourcing of materials - because this is what matters. We need to give back to communities and to the environment." ~Ravi Daryanani, Managing Director
Canadian Beddings the leading manufacturer of bed sheets, comforters, pillowcases, and towels in the country unveils toda its new line of products that will support a movement that aims to promote responsible and sustainabe sourcing of cotton worldwide.
Currently, Canadian Beddings continues to bring in different types of cotton from around the world to cater to the needs of the different tyoes of consumers in the market. Majority of the cotton they use goes under the standard of the BCI:
- Egypt
- USA
- Africa
- Brazil
The company said that it is highlighting cotton for this year's trade fair, which is sponsored by The Hand Creative and Blue Water Day Spa, because Canadian is all about quality. The movement forms part of Canadian Bedding's diverse initiatives that target at advancing an industry that serves not only its customers, but also the world as a whole prioritizing how it may contribute to creating a sustainable community and environment.
It supports The Better Cotton Initiative also known as "BCI," which exist to make a global cotton production better for the people who produce it, better for the environment it grows in, and better for the sector's future, by developing Better Cotton as a sustainable mainstream commodity. They provide a set of standards for countries that grow cotton.
With Mr. Chand Daryanani, Sales and Marketing Director
The company strives being the best; not only from a product standpoint, but from a service nd sustainable point of view as well. It recognizes that it needs to be responsible in how they conduct the business. This is both to future-proof the industry and the world.
New Products
Lifestyle Premium
(mainstay collection that caters to the high-end market)
Hampton
Lifestyle Moods
(for the younger demographics)
Clyd
Harper
Petal
Scottie
Lifestyle Pick N Go
(for the budget conscious market)
Bubble Charm
Minecraft
Omega
Prisma
Treetop
Lifestyle Towels
(new series of designs)
Modern Linens
(mainstay collection for the budget consious market as well)
August Rush
Olivia
Pansy
Character Collection
(for the kids)
(for the kids)
Avengers in action
Expanding its collections, Canadian Beddings, over the years, has acquired several international licenses which all began in 1996 upon the acquisition of Disney license. The company has also developed strong relationship with Warner Bros., NBA, Ht Wheels, Barbie, Marvel, Justice League, and Sanrio.
Its brands include:
- Boutique Bed Linens
- Lifestyle by Canadian
- Canadian Baby Beddings and Accessories
- Character Collection by Canadian
- King Fisher
- Little Wishes Infants Wear
- Modern Linens
- Dream Home by Canadian
- Stork Infants Wear
- Twinkles
Expanding its collections, Canadian Beddings, over the years, has acquired several international licenses which all began in 1996 upon the acquisition of Disney license. The company has also developed strong relationship with Warner Bros., NBA, Ht Wheels, Barbie, Marvel, Justice League, and Sanrio
All these collections have varying features, such as thread and cotton count, microfiber, to name a few, that gives customers the comfort they need. The company is proud that they are able to lead innovations when it comes to manufacturing linens, towels, and pillows, among others.
Basic Series 233
Basic Series 234
Brazilian Cotton Series 103
Egyptian Cotton Series 248
Organic Series 242
The company showcased its new products from various brands through a tradeshow that targets at cementing itself as the pioneer of the movement dubbed, #ImCotton, in the Philippines.
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