McDonald's ₱49 coffee is Gen Z's new favorite!

"We’re empowering the teens to take ownership of their coffee choices and what better way to do this by making available coffee choices that are bold and rich in flavor, yet friendly on their pockets! With the quality of coffee McCafé offers at an affordable price, they'll undoubtedly say, ‘McCafe is Mah Coffee!’ Simple, uncomplicated and affordable, McCafé caters to the tastes of the Filipino Gen Z market. From its inception, McCafé has always promised to be the reliable, affordable coffee that fits seamlessly into anyone’s lifestyle.” ~Ada Lazaro, Vice President and Chief Marketing Officer, McDonald’s Philippines

With the launch of its most recent "Mah coffee, McCafé" campaign, McDonald's Philippines has further reduced the price of its beloved McCafé products. 

At Php49, the creamier and stronger McCafé Iced Coffee Original is now reasonably priced. The price of Php49 is also available to customers who prefer to order McCafé Premium Roast Coffee and McCafé Iced Coffee Black! McDonald's dedication to providing a high-quality, conveniently accessible cup of coffee is further reinforced by the new price point.

With scenes that represent their personalities and way of life, the most recent McCafé advertising campaign embodies the lively spirit of the Gen Z market. This connection is highlighted by the script's catchy wordplay: "Mah beat, mah coffee..Mah routine, mah coffee..Mah style, mah coffee". 

McCafé is available nationwide via Dine-in, Take-out, Drive-thru, Dessert Centers and Kiosks, and Delivery.

Watch the video https://www.facebook.com/McDo.ph/videos/920818746819565. 

                                                                                                                                                                                                                                                                                                                                                About McDonald’s Philippines

McDonald’s Philippines’ master franchise holder Dr. George T. Yang – who oversees and sits as Chairman for over 40 years -- founded and brought the first McDonald’s store to the country in 1981. Since then, McDonald’s in the Philippines has been a formidable player in the country’s quick-service restaurant industry, having grown a store network of over 750 nationwide. McDonald’s Philippines continues to aspire to make a difference in communities where it operates through its charity of choice, Ronald McDonald House Charities Philippines.