“The event’s theme seamlessly integrated physical and digital experiences (phygital), strategically engaging customers in a personalized and immersive way. This approach aimed to forge a deeper connection with Filipinos, supporting them on their journey to achieve their personal aspirations. We recognize that each Filipino has unique aspirations, and BPI is committed to helping them achieve their #LifeGoals.” ~Dexter Cuajotor, Head of Retail Lending and Bancassurance, BPI
As the country's auto and home finance markets continue to grow, the Bank of the Philippine Islands (BPI) is providing Filipinos with more options for purchasing their dream car, home, or motorcycle.
These were unveiled during the MyFiesta fair, which took place on August 2-4 at the Activity Center of TriNoma Mall in Quezon City, Ayala Malls Capitol Central in Bacolod, and SM Downtown Premier in Cagayan De Oro.
Mr. Dexter Cuajotor, BPI’s Head of Retail Loans and Bancassurance, launched the BPI MyFiesta promo last August 2 at TriNoma Mall in Quezon City. |
Auto Loan applicants are eligible for up to Php 173,000 in free bank fees and lower interest rates. They will also be able to take advantage of All-In Financing, low downpayments, and free bank fees of up to Php 30,000 at any BPI branch nationwide.
Clients who apply for a Housing Loan can benefit from a 7% interest rate that is fixed for 7 years and free bank fees of Php 7k for every Php 1-million loan amount (capped at Php 173,000).
Clients will automatically earn 100,000 BPI Rewards Points through BPI Vybe for any Auto or Housing Loan application made through BPI Loans Marketplace. VYBE points can be used to redeem rewards from more than 200 partner merchants.
The promotions apply to Auto Loan and Housing Loan applications made between August 1 and September 30 of this year.
Clients who pay on time will receive monthly amortization discounts for Motorcycle Loan applications submitted between August 1 and the end of 2024. The following discounts will be applied: Php 500 per month for a 12-month loan term, Php 600 per month for a 24-month loan term, and Php 700 per month for a 36-month loan term. This BPI Motorcycle Loan promotion is only valid for motorcycle units at Premiumbikes and Summit Superbikes dealerships.
BPI MyFiesta highlighted the bank's partnerships with automobile manufacturers, real estate developers, motorcycle dealers, insurance companies, and sustainable financing partners. The collaboration enables the provision of mileages via BPI Auto Loan, Housing Loan, and Motorcycle Loan.
My Fiesta centered on three key themes: celebration, community, and personalization. This personalization extended beyond the event itself, to the products and services available.
BPI MyFiesta—an event of celebration, community, and personalized experiences—offered Filipinos the opportunity to purchase their dream car, home, motorcycle, and more! Toyota, Mitsubishi, Ford, Hyundai, Kia, BYD, Nissan, Honda, Isuzu, Geely, MG, Jetour, and GAC had booths at the event for auto loans; Avida, Amaia, DMCI, RLC, Juanito King, JECO, ML&D, A Brown Company Inc., Italpinas Development Corporation, and Pueblo de Oro Corporation for housing loans; Premiumbikes and Summit Superbikes for motorcycle loans; and Cubo Modular Inc. and Greenery Solar for sustainable financing partners.
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